| Subject | Marketing & Management Transformation in the Age of the AI Fashion Transformation |
| Dates | July 16-19, 2026 |
| Submission Deadline | January 31, 2026 |
| Venue | ISEM Fashion Business School, University of Navarra, Madrid, Spain |
| Conference Co-Chairs | Prof. Roland T. Rust (University of Maryland) Prof. Pedro Mir (ISEMS Fashion Business School) |
Program
| July. 16 (Thu.) | 18:30-20:30 Conference Reception |
| July. 17 (Fri.) | 08:00-12:50 Academic Sessions 14:00-18:50 Academic Sessions 19:00-21:20 Conference Dinner |
| July. 18 (Sat.) | 08:00-12:50 Academic Sessions 13:00-14:00 Conference Luncheon and Award Ceremony 14:00-18:50 Academic Sessions |
| July. 19 (Sun.) | Business Meetings Conference ends |